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80 years anniverary

Skål International LONDON

1934 -  2014

80 years servicing the Travel and Tourism Industry

News & Press Release



Skål is a professional organisation of tourism leaders around the world, promoting global tourism and friendship. It is the only international group uniting all branches of the travel and tourism industry. Its members, the industry's managers and executives, meet at local, national, regional and international levels to discuss and pursue topics of common interest.

The first Club was founded in 1932 in Paris by travel managers, following an educational tour of Scandinavia. The idea of international goodwill and friendship grew and, in 1934, the “Association Internationale des Skål Clubs” was formed with Florimond Volckaert as its first President, who is considered the “Father of Skål”.

Skål International today has approximately 18,000 members in 400 Clubs throughout 85 nations. Most activities occur at local levels, moving up through National Committees, under the umbrella of Skål International, headquartered at the General Secretariat in Torremolinos, Spain.

Skål International is governed by an Executive Committee of seven members, elected by delegates to an annual General Assembly, held during the World Congress, hosted by a different country each year. This allows members first-hand observation of the travel and tourism potential around the world.


Membership of Skål is open to managers or executives directly involved in tourism management, sales and promotions, in specified travel and tourism businesses, including: transportation (airlines, cruise lines, railways, ferries), travel and tour operators and agencies, tourism organisations, governments and non-government tourism councils, hotels, convention centres, travel media; etc.


Why Join?

Being made up of Travel, Tourism and Transport Professionals. The business advantage of joining Skål is obvious, by attending local meetings, National and International Congresses and other events, members are able to meet industry colleagues from clubs throughout the world. You can gain contact details of all 18.000 members through Skal International web-site, doing business with them would help your business.

 “Doing Business among friends”. Skål is not a community organisation like Rotary or Lions, rather it benefits and develops the professional sector, while assisting the community at large. Skål is an Association of Tourism Professionals which encourages and creates a network of professionals around the world. It promotes seminars and conferences to strengthen the industry's professionalism.

Through participation in local activities and events at all levels, members meet industry colleagues from around the world. Here, in an atmosphere of amicale, ideas, opportunities and industry matters, in general, may be shared on a personal and business level.

Skål members should promote the organisation, the formation of new centres and recruit qualified, new members.

Skål is non-political and encourages advancement and evolution through affiliation with other international industry organisations such as the World Tourism Organisation. Skål does not discriminate on the basis of sex, age, race, religion, politics or social standing. Skål supports charitable causes.


Skål International London

Skål London was the 14th club to be established in 1934.

There were 17 founding members from London-based companies including Air France, Intourist, Imperial Airways, KLM, Norwegian State Railways, Thomas Cook & Sabena.

 Today, the social programme consist of regular networking business luncheons and dinners in the West End, some with speakers; exchange events with other Skål groups and club national and internationally; an annual Presidential Gala Dinner; two special luncheons/receptions, one during the World Travel Market and the other just before Christmas and occasional overseas visits.


Benefits of Membership

Skål International membership brings you many benefits

Continuing on from an outstanding year of tourism to the UK in 2013, 2014 has also continued to be a great year for tourism to London and the UK. However in difficult economical times it’s never been more important to affordably raise your companies profile and your Skål International London membership gives you the opportunity to do just that. A quick reminder of some of your membership benefits:

Skål International London arranges around 10 events per year ranging from our popular breakfast business meetings, to low cost lunches and various dinners and cocktail receptions, some with guest speakers. During these functions you have the opportunity to socialise and network with other London Skålleagues, Guild of Travel & Tourism members at our joint events and National and International Skålleagues and guests.

Nationally you are invited to attend functions hosted by another UK Skål Club, if you are travelling and are in the region why not contact another club, be it Brighton, Oxford, Scotland and meet their members and guests. Maybe they have business for you?

Once a year there is a National event and in 2014 the focus of Skål International UK will be London as we host this prestigious event in April. This is a fantastic opportunity to network with over 100 Skålleagues from around the UK and showcase your company’s services.

Internationally there are over 18000 members worldwide, all professionals from the Travel & Tourism Industry. A huge worldwide network of Skål Members.

You have a username and password that gives you access to the 18000 travel professionals worldwide. If you travel internationally, are looking for new suppliers or business opportunities in other countries the Skål International website should be your first port of call. All data accessible via the Skål website at www.skal.org. Information on members around the world is at your fingertips.

There is an annual World Congress you can attend along with 800-1200 members. In 2015 the conference is taking place in Kenya and 2016 in Monaco.

Use of the Skål International stand at trade shows such as WTM, ITB, IMEX etc.

The Skål International Membership entitles members to discounts at some participating outlets, provided by individual Skål Members. You will find all benefits on offer from different destinations on the web-site www.skal.org. Discounts are changing monthly and new ones added continuously. So, don’t travel before you have checked out the entire discount that is on offer.

Through contributions from Clubs around the world, the International Benevolent Fund assists any Skål member in times of financial need, illness or crisis.

Skål News, a magazine published quarterly, is a medium for information about the organisation and an avenue for advertising exposure to 23,000 industry professionals

As member you will receive discount from the following international companies:



You are eligible to apply for membership of Skål International London if you have worked in the travel industry in a manager or executive role for the last 3 years.

Prospective members must be endorsed by two current members and the local Executive and National Committees. Final approval must be obtained from Skål International.

 When elected by the committee you will be welcomed into Skål London by the President and your proposer. At your first luncheon you will be greeted and handed your membership badge and generally welcomed by fellow members.


Your International membership card will follow and the you can visit any of over 500 Skål groups world-wide. Upon acceptance by the Membership Committee and Council you will then be required to pay your subscription which currently ( 2015) is £125:00. This amount includes your joining fee, annual subscription, international registration and Skål Badge.


For existing active members - renew before 31st December and the annual fee is only £110:00!
                                                renew after 31st December and the annual fee will be £125:00

For NEW (2015) members the first years is only £75:00!

If you are living outside the M25 motorway you will recieve substantial discount!

Your first year will be FREE!
The following years inly £17:00 annually


A Skål International Membership Proposal Form is available from

Skål London Membership Officer.

Those interested in membership may attend a Club meeting nearby or while travelling on business or leisure anywhere in the world.